Each category includes 3 strictly time-limited presentations from pre-selected projects. Presentations are made by agencies and last no more than 3 minutes each.
Each category begins with a presentation (announcement) prepared by the speakers from the jury. The announcement includes the presentation of the modern format, the rationale for choosing the winners, short overview about the submissions and goals of the events, and the adaptation of projects to modern realities. Opponents and reviewers, in turn, ask questions and prepare comments for teams of acting agencies.
The performance of the speakers and the jury is purely educational for the audience. Each session provides an opportunity to understand the expectations of customers from a particular format of events.
08.30 — 10.00
WELCOME BREAKFAST AND OPENING CEREMONY
During the opening ceremony, guests will be able to get to know each other and receive greetings from the representatives of the city of Tallinn. A film about history of Tallinn will be shown and Speakers will be presented to the audience.
10.00 — 11.00
The big panel: Back to the Future. big discussion about the Future of events. Corporate point of view.
Alise Briede, Salvatore Sagone, Michiel Pool, Ulrike Tondorf, Jessica Ståhlbom, William Galimberti, Nina Harlin, MAARJA-LIIS MERI, Kerstin Meisner, Benedikt Torka, Jan Sidemo, Janne Björge, Olivia Enquist, KUBA PIOTROWSKI, Gorazd Cād
The big discussion is plenary session, where each speaker summarizes and sums up the results of the covid period. Speakers share ideas about what events will look like in the future, as well as announce their thoughts on their plans and events. The discussion is conducted by the moderator of the event with questions to the panelists and the audience.
11.00 — 11.40
BEST INTERNAL CORPORATE EVENTS
Overview is made by: Alise Briede, Kuba Piotrowski Reviewers and opponents: Maarja-Liis Meri,Gorazd Cād
11.40 — 12.20
BEST BRAND EXPERIENCE
Overview is made by: Jan Sidemo, Jessica Ståhlbom Reviewers and opponents: Benedikt Torka, Kerstin Meisner
12.20 — 13.00
Best Educational/Training Events
Overview of the best corporate event is made by: Michiel Pool, Gorazhd Cād Reviewers and opponents: Salvatore Sagone, Dagmara Chmielewska
13.00 — 13.30
Ukranian live communication industry. how we can help
Speaker: Natalia Chyzhova
13.30 — 14.30
14.40 — 15.10
BEST SPORT EVENTS
Overview of the best corporate event is made by: William Galimberti, Michael Müller Reviewers and opponents: Benedikt Torka, Janette Hauklad
15.10 — 15.50
BEST PUBLIC EVENTS
Overview of the best corporate event is made by: Olivia Enquist, Marena Christensen, Ieva Irbina Reviewers and opponents: Ulrike Tondorf, Jan Kubinec, Michael Mueller
15.50 — 16.30
BEST LIVE PR
Overview of the best corporate event is made by: Ulrike Tondorf, Olivia Enquist Reviewers and opponents: Alise Briede, Ieva Irbina
16.30 — 17.10
BEST BRAND ACTIVATION
Overview of the best corporate event is made by: Benedikt Torka, Maarja-Liis Meri, Reviewers and opponents: Nina Harlin, Janne Björge
08.30 — 09.30
09.30 — 11.00
Events with no boundaries? New Limits and limitations. How to leverage event industry awareness and standards by providing network, knowledge and communication in post-covid period? New role of the event associations
Dagmara Chmielewska, Janette Hauklad, Marena Christensen, Jan Kubinec, Valdas Petreikis, Kati Kuusisto, Mary Kirilloova, Ieva Irbina
During the panel discussion of the event, associations will be able to share their methods of working with members, explain the pressing issues in their countries.
Ways of communication with various countries will be proposed: search for partners, provision of consulting services, as well as the development of a partner network and the exchange of experience among associations. The latest researches of the market of event services of each country will also be presented. Q&A from the audience will be proposed.
11.00 — 11.40
BEST CULTURAL EVENTS
Overview of the best corporate event is made by: Valdas Petreikis, Salvatore Sagone Reviewers and opponents: Janette Hauklad, Anniken Haldna
11.40 — 12.20
BEST LOW BUDGET EVENTS
Overview of the best corporate event is made by: Janne Björge, Maarja-Liis Meri Reviewers and opponents: Dagmara Chmielewska, Valdas Petreikis
12.20 — 13.00
BEST SOCIAL PROJECTS
Overview of the best corporate event is made by: Olivia Enquist, Jan Kubinec Reviewers and opponents: Kati Kuusisto, Maarja-Liis Meri
13.00 — 14.00
14.00 — 14.40
BEST INTEGRATED PROJECT
Overview of the best corporate event is made by: Marena Christensen, Benedikt Torka Reviewers and opponents: Kati Kuusisto, Jan Kubinec, Michael Müller
14.40 — 15.20
BEST CREATIVE INSTALLATION
Overview of the best corporate event is made by: Michael Müller, Benedikt Torka Reviewers and opponents: Kati Kuusisto, Jan Kubinec
15.20 — 15.40
BEST HYBRID EVENTS
Overview of the best corporate event is made by: Kuba Piotrowski, Olivia Enquist Reviewers and opponents: Ieva Irbina, Gorazhd Čad
15.40 — 16.20
BEST DIGITAL TRANSFORMATION
Overview of the best corporate event is made by: Janette Hauklad, Salvatore Sagone Reviewers and opponents: Gorazhd Čad, Mary Kirillova
18.00 — 21.00
During the reception all participants can mingle and have informal discussions. The internationally renown "Big Buddy Band" will give the evening their musical touch. All participants of the presentations will receive a memorable present.
* Please note that our judges and speakers participate in the discussion after each category. After every presentation, a short discussion with the participants and Judges/Speakers takes place on stage. A short summing up are expected from Judges and Speakers. They explain why and how the projects were picked up. That’s how our audience can understand what corporates and “eventprofs” need.
*speakers in the program can be changed due to their working time schedules. In that case, the speaker can be replaced by another speaker from the same agency or the same level (working experience)